2 DIVISIONS - 4 STEP PROCESS
STRATEGY
Extract a clear Vision and engineer a comprehensive Blueprint for everyone to follow. Can you imagine building a hotel without a blueprint?
DESIGN
The Brand and the Product should be functional, engaging and unique. Otherwise – who will care?
PRODUCTION
A smooth launch requires FLOW between operations, manufacturing, fulfillment, and marketing. If you don’t believe us, try it without FLOW.
UPGRADE
This is just a fancy way of saying we’re going to review analytics and customer feedback to improve the products & conversions.
WHY SMASH FACTORY?
The product development journey is not much different than climbing a mountain.
After you determine what mountain you want to climb, you need to take inventory of your resources, choose your climbing partners and plan the route.
If you get everything just right, you're odds of success are high. If you plan poorly or make a mistake those odds drop sharply.
Shit is going to happen. That's just part of the product development process.
It helps to have an expert Guide who's traveled that mountain - and there are many competent ones out there.
Smash Factory is that cool Guide who wants to have fun, teach you along the way and get everyone to the summit safe and alive.
That's how we are different.
Product & Brand Design, Prototypes, Sales Strategy
Product Development, Brand Design, Strategy & Production
Brand Marketing, Sales Strategy & Execution
Product Versions, Sales Conversions & Stick Rate
WHO WE ARE
We curate and manage a wide network of specialists to execute our proven strategies.

Robo Hendrickson
Some of the clients he has worked with: Sony HandiCam, MiniDisc, Home Theatre, WebTV, XM Satellite Radio, Charge! Energy Storage, GameStop, BlockBuster Gaming, Texas Industries, American Excelsior, Vetericyn, FullBucket, Limb Bit.

Sam Anderson
Sam keeps a watchful eye on all our projects and helps build sales channels and corporate partnerships.

Jodi Weishaar Hendrickson
After stepping down as division Publisher of a multi-million dollar magazine company, she helps clients navigate the product design and build process like a ship captain.

Ron Lynch
Ron provides strategic counsel on our projects and is a wizard at positioning a product for massive scale.
PARTNERS & ADVISORS
Get started with a FREE product evaluation.
ARTICLES & HOW-TO'S
MEDIA OR EVENT INQUIRIES
Or, often is the case, where an open bar is at hand, we're known to discuss pretty much anything you please, really...
Contact us for speaking or interview opportunities.